Le Sserafim, a rising force in the K-pop arena, is making waves with their latest album, "Hot," marking the final chapter of their ambitious musical saga. Known for their powerful choreography and dynamic fashion sense, the group has carved a niche in the music industry by blending diverse styles and influences. This new release follows their earlier works, "Easy" and "Crazy," and offers a bold statement in both musical and visual storytelling. The album's main concept, described as ‘boho-chic’ by member Yoon Cho, reflects their evolving style and creative vision.
The quintet—comprising Chaewon, Sakura, Yunjin, Kazuha, and Eunchae—has been celebrated for their confident performances, often featuring oversized pants or sporty outfits. Recently, they have incorporated feminine clothing pieces from brands like Chloé and Mirror Palais, adding flowing silhouettes to their wardrobe. This sartorial evolution is evident in scenes from their "Hot" music video, where Yoon Cho's favorite look features the members in long black coats.
Le Sserafim's appeal extends beyond music and fashion. They have captivated fans globally, known as Fearnot, with performances at venues they've never visited before. Notably, their appearance at Coachella positioned them among the earliest rookie K-pop groups to grace the iconic festival stage. Such achievements underscore their rapid rise and international influence.
Three members of Le Sserafim—Chaewon, Sakura, and Yunjin—were contestants on Produce 48, one of Korea’s toughest music survival programs known for producing top idols. This background adds a layer of resilience and determination to their artistry.
Their influence on social media is undeniable. Fans on TikTok have flooded the platform with dance videos to Le Sserafim's songs, while others attempt to recreate the group's makeup and hairstyles. A recent trend sees fans engaging in the group's workout routine—a hundred jumping jacks and burpees set to their song "Crazy."
Le Sserafim's fitness regimen reflects their commitment to performance excellence. As Yunjin mentioned, their previous focus on strength training has shifted to interval training. The stairclimber is a staple in their routine, emphasizing endurance and agility. This approach aligns with their dynamic stage presence and high-energy performances.
"burning yourself to be reborn from the ashes" – Huh Yunjin
This quote encapsulates the group's ethos of transformation and resilience, resonating with their journey in the competitive world of K-pop.
Members of Le Sserafim have personal favorites when it comes to fashion. Chaewon has expressed her love for the Abra coat, a piece that aligns with her style preferences. Such individual tastes contribute to the group's collective identity, blending personal expression with artistic cohesion.